BRITISH CULTURAL STUDIES
Culture is not the
polished romanticized notions but the basic material of life. It is a set of
unresolved movements still going on. It is the whole way of life constituted by
representations. Culture is human specific. The dominant structures of the
society consolidate its own hegemony and it suspends all other inferior
structures. In the earlier times ‘culture’ meant the cultivation and tending of
crops, then its meaning changed into the habits, customs and tastes of the
upper class. By the emergence of the bourgeois or the consumerist class its
meaning changed again and got equated with the concept of civilization. It
opened up the subjects like
subjectivity, imagination and the
individual. Culture is part of a signifying practice. It became a mode of
generating meanings and ideas which are controlled by the power relations. Thus
the elite component of culture gets more visibility and significance. For a
long time, the term mass culture was used pejoratively and the popular culture
was considered inferior.
According to Raymond
Williams, Cultural Studies critically analyses the different societal
relationships. The significance of Cultural Studies lies in the fact that that
it has no distinct methodology, it is ambivalent, and its practice is
self-reflective which enables us to decode what is going on around us. It
dissipates the boundaries created by the dominant hegemony. Cultural Studies is
a politically committed field. It is not just a theoretical practice but a bridge between the material
culture and theory. It demonstrates the social difference a theory can make. It
focuses on the generation of meanings and values in a society. Cultural Studies
study culture as a product that is made, marketed and consumed.
Several
factors contributed to the development of British Cultural Studies. British
government promoted adult education as a means of reconstruction after Second
World War. Second, American popular culture displaced traditional popular
culture. Third, the ideas of French thinkers like Roland Barthes, Louis
Althusser, and Michel Foucault helped British intellectuals to problematize the
concept of culture in new perspectives. Last, the attempts of the New Left to
revive the Marxist critique of capitalism. The left thinking and
labor politics in Britain in the 1950s and 1960s is the major contributing factor. By the
arrival of modernity there was a conception that the working class has become
indistinguishable from that of the middle class. Labor became deskilled,
workers became affluent class and thus the consumerist culture emerged. Interesting
studies on this new bourgeois and the emerging popular culture in Britain was
done in the Institute of Contemporary Arts (ICA) in London. There occurred a
change from objectivity too subjectivity.
E. P. Thompson, Richard Hoggart and Raymond Williams
are known as the trio of the British Cultural Studies. . In The Uses of
Literacy (1957), Hoggart analyzes working class culture, describes the
youth culture, the conveyed the working-class attitudes and in the second half,
he engages contemporary "mass" culture of the 1950s. He perpetuates a
dichotomy between the "good" culture of the past and the
"bad" mass culture of the present.
Raymond William’s work, ‘Culture and Society
1780-1950’, published in 1958, was the landmark work in the field of Cultural
Studies. In
the work he conceptualizes history as a process whereby cultural forms shape
and are shaped by the context of the time. He examines the words such as
"democracy," "class," and "culture," analyzing
how the terms were used and how the terms changed. He offers us a broad
definition of the term considering the "high" culture as well as the
"mass" culture, and says that there is a need of holistic approach to
the study of culture. The Long Revolution (1961), is the
follow-up book, in which he extends his thesis, offering more concrete ways for
a revival.
E.P.
Thompson was a radical historian who wrote The Making of the English
Working Class (1963), which draws out the emergence of the British working-class.
He argues that class is an historical phenomenon, and we cannot understand it
as a structure.
It was the works of Richard Hoggart, Raymond
Williams and Stuart Hall that helped culture to be considered into the academic
agenda. Along with this, the
founding of New Left Review in 1960, Centre for Contemporary Cultural Studies (CCCS)
at Birmingham in 1964 and Hoggart being its founding director and Stuart Hall’s
leadership of that institution from 1969 to 1979 ignited the academic
discussions.
For Stuart Hall
Marxism is a failure in addressing the key concerns of cultural studies:
culture, ideology, language and the symbolic. He noted that Marxism and its
derivatives remained decidedly Eurocentric. He turned from Althusser to Gramsci
to produce a theoretical perspective; Gramsci’s theories provide the facility
for the construction of and resistance to power. He expanded the scope of
cultural studies to deal with race and gender.
The Birmingham school
focused on the working class and dissident youth populations, television
personalities and audiences. Here the students from the working class
background interpreted their cultures and realized that they were alienated by
the ‘high’ cultures. The BCCS’s approach to cultural studies was purely Marxist
and it adapted theoretical insights from post structuralism. ‘Cultural Studies:
Two Paradigms’, the 1980 essay by Stuart Hall interrogated the part that
popular culture plays within our life. His early essay ‘Encoding/Decoding’,
published in 1973, set the scene for Cultural Studies of the media.
During
the Thatcher era, British Cultural Studies got fragmented and migrated to the
U.S.A, Canada, Australia, France, and India. It became less political and more aesthetic
in orientation. British Cultural Studies was the first in the English –
speaking world to problematize the generation of meanings.
Catherine
Belsey is a contemporary British literary critic who is concerned with the
problem of institutionalization of Cultural Studies. According to her cultural
studies has lost its radical nature. She says that it has now become the
celebration of popular culture. She calls for a revival of cultural studies
were a wider range of subjects are researched.
BIBLIOGRAPHY
Lewis, jeff. Cultural Studies. London: Sage
Publications Ltd, 2008.
Nayar, Pramod K. An Introduction to Cultural Studies.
New Delhi: Viva Books Pvt Ltd, 2008.
Shank, Barry. "The Continuing Embarrassment of Culture:
From the Culture Concept to Culture Studies." American Studies
(1997): 95-116.
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